simon is a urban games company formed out of a Media Sandbox research partnership of Simons Johnson and Evans. Media Sandbox funded research into pervaive media and we looked at non-linear and swarm dynamics in pervasive media environments. We worked with HP Labs and the prototye messaging mscape to deliver a series of urban games based on collabration and competition in high population game communities. We are taking the first of these games, The Comfort of Strangers to Come Out and Play in New York at the beginning of June.